Call Us Today: +1 858 874 1989

OUR TEAM

TEAMING IS OUR KEY TO SUCCESS.

Building upon a five-decade legacy of shaping San Diego’s urban, mixed-use experiences, the Urban Property Group provides unsurpassed leasing, sales, and advisory services to owners, investors, developers, and tenants. The Urban Property Group creates, optimizes, and protects value in and forges the next generation of local, vibrant streetscapes.

BILL SHRADER 

Founder & President

Investment sales & advisory

Infill development & repositioning advisory

Strategic leasing support & oversight

 

31 years in commercial real estate

 Lives in Rancho Santa Fe

 

Out of the office, you’ll find him:

On the golf course, at the beach, hiking, or playing pickleball with family and friends

Contact me: bill@upgsocal.com

DAVID MAXWELL

Principal

Landlord representation and consultation

Urban San Diego retail and creative office

 

17 years in commercial real estate

 Lives in Point Loma

 

Out of the office, you’ll find him:

Snowboarding, running, or golfing

 

Contact me: dave@upgsocal.com

AMY MCNAMARA

Principal

Commercial, mixed-use, and infill development

Private capital investment sales

Leasing/sales repositioning and advisory

 

34 years in commercial real estate

Lives in Oceanside

 

Out of the office, you’ll find her:

Surfing, running, or spending time with her son and daughter

Contact me: amy@upgsocal.com

JOE BRADY

Principal

Retail, mixed-use, development sales & advisory | Downtown, uptown, and coastal North County

St. Augustine High School, San Diego, CA

Villanova University: B.S.B.A. Finance/Economics

New York University: Masters in Real Estate Development

 

15 years in commercial real estate (licensed Broker)

 Lives in Encinitas

 

Out of the office, you’ll find him:

Golfing, surfing, or traveling


Contact me: joe@upgsocal.com

 

SERENA PATTERSON

Principal

Urban retail & creative office landlord representation

Tenant representation for restaurants & retailers

Retail merchandising strategy and repositioning 

 
20 years in commercial real estate
Lives in Coronado

Out of the office, you’ll find her:
At the beach, hiking, or hanging out with family

Contact me: serena@upgsocal.com

LUKE HOLLER

Principal

Retail and mixed-use properties west of I-5

Property repositioning advisory

Expansion of core San Diego tenants into coastal markets

 

7 years in commercial real estate

Lives in Oceanside

Out of the office, you’ll find him:

Talking sports, surfing, drinking beer, or sailing

 

Contact me: luke@upgsocal.com

Christin Garner

Transaction Manager

Transaction management & project oversight

Integrated marketing management

Merchandising strategy and planning

 

4 years in commercial real estate 

Lives in Encinitas

 

Out of the office, you’ll find her: 

Hiking, boating, or hanging out with family

 

Contact me: christin@upgsocal.com

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